“Josh is an incredible marketing professional! He is very adept at translating the benefits that complex technology provides into product positioning that deeply resonates with customers. I was very impressed with Josh’s ability to operate at both the tactical and strategic level, and across social media and traditional channels, to deliver content based marketing programs that drove increased demand for our products.” TED BEST, VP PRODUCT, WOLTERS KLUWER
1. To have a way with words, turning even the most boring, tedious story into a magical one, while still maintaining the essence of said story.
“Here is an idea that I need Molina’d to really stand out to our clients.”
2. To combine words in a way that inspires awe through brilliantly crafted phrases.
“He took that boring copy and Molina’d it, and now our content is really resonating with our audience.”
I create media relations strategies and craft thoughtful press releases to pitch stories to the media.
I find the corporate voice and palette to create the brand that encapsulates business purpose and goals.
I work to transform that brand into stunning website design and copy. I work with a team of developers to bring that vision to life.
From content calendars, coordinating SMEs to writing blog posts, headlines and product descriptions, I create successful content strategies.
MARKETING AND SEO
Any good site needs to be found. I put together marketing campaigns to get lots of new customers and attract leads through search engine optimization.
VIDEO AND PODCAST PRODUCTION
I shoot, produce, edit, and release videos, as well as coordinate and host podcasts.
My work helps contribute to the bottom line. I set up lead capture opportunities to the content I create and manage, as well as attribution model to measure and improve.